Content writer, social media manager, and SEO strategist.

Ideal-Living is an event and content-based advertising platform designed to promote 55+ communities and companies that exist to enhance the 55+ lifestyle.

I was a freelance writer for Ideal Living Magazine and ideal-living.com for three years before diving into the role of content writer, social media manager, and content strategist under the umbrella of Penn+ Creative. Penn+ drove traffic to the website and to Ideal Living Shows through content marketing, social media promotion, and event marketing. Penn+ started a more personal conversation with the Ideal Living audience through testimonial videos, candid event photos, exceptional content and a social good component all of which inspired engagement and site activity and drove ticket sales. After accepting a full-time position as Business Development & Marketing Manager, I returned to my role as a freelance writer with Ideal-Living Magazine.